Voice Recorder HD Offering Price Drop With An Apple Watch Extension

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Saitama, Japan – eFUSION is proud to announce the release of Voice Recorder HD 9.0.1 for iOS with an lucrative offer of 50% price reduction. For user convenience, an apple watch extension is included. Voice Recorder HD offers a stunning interface for business, audio professional, sound engineer, journalist, lecturer, school/college student and anyone else who needs to manage voice memos. Version 9.0.1 includes an Apple Watch extension of the app.

“Most of our users are professionals such as journalists or businessmen who often need to record important events like interviews or meetings at a moment’s notice,” said Taslim Sohel, General Manager of eFUSION. “This is why we chose to develop the Apple Watch extension. Now our users start new recordings from their Apple Watch instantly.”

From 29 Dec 2015, Voice Recorder HD is $0.99 USD (or equivalent amount in other currencies) instead of $1.99 USD (or equivalent amount in other currencies) and is available through the App Store in the Business category. Now-a-Days in such a competitive market we rarely have the opportunity to notify our customer of such good news. But, overwhelming popularity and loyalty of customer has made it possible.

Key Features:
* High quality audio recording
* Unlimited recording time (Tested up to 21 hours)
* Background recording (You can open other app while recording)
* Bluetooth recording
* Ability to configure audio quality (Low:8KHz, Medium:22.05KHz, Heigh:44.1KHz)
* Supports any OS(Mac,Windows,Linux, etc) to playback
* Share voice memo by email (Up to 10MB size)
* iCloud sync (iOS 5 and above)
* Dropbox upload sharing
* AirDrop sharing between two iOS devices
* Restart recording after interrupt by incoming Phone Call
* Transfer audio files to computer(PC/Mac) using USB (iTunes require)
* Record in mono and stereo (tested with Tascam iM2)
* Supports external mic to record long distance sound (Tested with iRig Mic); This feature is ideal for sound engineer, vocalist and journalist
* Tagging voice memos
* Quick and simple to use
* Universal binary (iPad and iPhone version in a single application)
* Accessibility support for people with disabilities

Extra Features (In App Purchase)
* Audio Trimming
* PLAYBACK CONTROLS: Fast, Slow, Rewind, Forward playback buttons
* M4A CONVERTER: Compress large HQ Audio File(.WAV) into M4A with minimum quality loss. The converter uses the Apple Lossless Audio Codec (ALAC) and guarantees high quality.
* AUDIO BOOST: Very first time Voice Recorder HD is introducing “Audio Boost” feature to App Store; It is the feature to reduce noise and boost intelligibility of speakers who are very distant from the microphone or speaking very softly

Device Requirements:
* iPhone, iPad, iPod touch, and Apple Watch
* Universal App
* Requires iOS 8.0 or later
* 10.2 MB

Pricing and Availability:
Voice Recorder HD is $0.99 USD (or equivalent amount in other currencies) and is available through the App Store in the Business category. A limited number of Promotional Codes are available to members of the media.

Voice Recorder HD 9.0.1
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Based in Saitama, Japan, eFUSION is an application development and consulting company for iOS and Android headed by Taslim Sohel. eFUSION strives to provide clients with only the highest quality products and solutions. Copyright (C) 1995-2015 eFUSION. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

Tasty Candy Jelly That Will Leave You Hungry for More and Hours of Fun

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San Francisco, California – The Sugar Jelly Crush app goes viral on the popular social networks sites like YouTube, Twitter, Facebook and Instagram. California based independent developer, Beverly Hills, LLC introduces Sugar Jelly Crush exclusively on the App Store, a fun, challenging, and entertaining game of matching candy and jelly.

The role is to tap and drag finger to connect three or more jelly dots horizontally, vertically or diagonally to clear them. The objective is to rack up as many points as possible in 60 seconds. This app game allows users to challenge themselves and battle their friends in this fun and addicting match three puzzle game.

Users have said, “Inspire yourself with Sugar Jelly Crush and discover the dreamworld of Candy.”

Users tweet and say that Sugar Jelly Crush is super addictive and fun. The juicy jelly candy and colors make this app awesome. The goal is to discover the dream world of sweet levels and join the candy kingdom with sweet delicious flavors like chocolate, caramel, cotton candy and much more. Tasty sugar candy game that everyone enjoys and love is fun to play.

These tasty delicious candy and beautiful graphics make this app game brilliant, fun, challenging and unique. The goal is to take on these deliciously sweet levels of Sugar Jelly Crush. The juicy jelly candy and colors make this app very attractive. Users can discover the dream world of sweet levels and join the Candy kingdom. Sugar candy that everyone enjoys and loves makes this app awesome.

Sugar Jelly Crush invites users to join this sweet adventure through this deliciously sweet game. The main role is to connect matching delicious candy with jelly slime to create a flow.

The highlights and features are:
* Sweet fun levels available
* Match three style puzzle game
* Easy and fun to play, challenging to master
* Play in multiplayer tournaments
* Beautiful, stunning and colorful graphics
* Fun sound effects

Tasty candy jelly that will leave users hungry for more and hours of fun.

Device Requirements:
* iPhone, iPad and iPod touch
* Requires iOS 6.0 or later
* Optimized for iPhone 5, iPhone 6, and iPhone 6 Plus
* 44.2 MB

Pricing and Availability:
Sugar Jelly Crush 1.0 is Free to download and available worldwide exclusively through the App Store in the Games category.

Sugar Jelly Crush 1.0
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Located in San Francisco, California, Indie developer Beverly Hills LLC creates apps for the iOS platform. Copyright (C) 2015 Beverly Hills LLC. All Rights Reserved. Apple, the Apple logo, iPhone, iPad, iPad mini, iPod touch, and Mac are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

Dark Summoner Divine Evolution Update – Pre-Registration Begins

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Nagoya, Japan – Ateam Inc. is proud to announce that on December 25, 2015 (Fri.), a pre-registration campaign began for a major upcoming update to monster battle game Dark Summoner, downloaded over 7.5 million times worldwide. Ateam gave some information today on the new Evolution system to be included in the major update. See below for details.

Take Your Monsters to Godhood with New “Divine Evolution:”
* By meeting certain conditions with a Rank S Monster, you will be able to take them to unheard levels of strength! The appearances of Monsters will also be enhanced with Divine Evolution, so their looks will reflect their immense power!

Missions Receiving an Overhaul; Can You Stand Up to the new Powerful Bosses?
* Missions will be completely different from the Missions that you have seen so far in Dark Summoner. The key to completing these new Missions will be a strong Formation, and perhaps a bit of luck! Accompanying these Missions are brand new stories to immerse yourself in the world of Triaterra. Special challenges that require you to use your wits to clear the new Missions with certain conditions are planned for the future! Take along your new divine Monsters to face the powerful enemies that await you!

*Get a Running Start with Pre-Registration Rewards!
Pre-register for the update before its release for powerful Rewards – Check out the pre-registration site to see what Divine Evolution looks like for your Monsters, and to learn the in-world lore behind this change to Triaterra.

Monsters Gain Dominance over Other Monsters with the Pawn Feature:
* Tentative Release: December 28, 2015 (Mon.)
* Give the Monsters in your Formations their own “Pawns” to command! Pawns will potentially give a massive boost to the stats of your Monsters, but have no effect on Combos, so assign any powerful Monsters you have as Pawns and continue to dominate! Look forward to more details coming soon

Get Powerful Rank S Monsters for Free with Login Stamps:
* Available to players that log in by January 4, 2016
* Get Rewards just for logging in! Log in enough days and get the Rank S Venenimperator, Redda

Test Your Luck in the Summoner Lotto:
* Availability: December 28, 2015 (Mon.) – January 5, 2016 (Tue.) 1:00 a.m. ET
* Use Lottery Tickets earned from Login Stamps, Dark Summons, and elsewhere for a chance at great Rewards, including a FREE Rank S Summon

Ring in the New Year with Special Gifts for All Players:
* Availability: January 1, 2016 (Fri.)
* Log in on January 1, 2016 (Fri.) to get the below free Gifts.

* Hellgem of Brawn x10
* Hellgem of Guard x10
* Hellgem of Life x10
* Cage Key x1
* My Monster Limit Plus x1
* 2,016,000 Gold

Join Clan League Battles During a New Campaign:
* Availability: December 29, 2015 (Tue.) – January 6, 2016 (Wed.) 9:00 a.m. ET
* In Jewel Brawls during the above period, Mutual TP Recovery and Jewels earned will be doubled their usual amount

We hope that you have enjoyed playing Dark Summoner this year, and we will continue to work hard to keep the game alive and fresh in the years to come. Happy holidays!

What is Dark Summoner?
Dark Summoner is one of the most popular online dark fantasy adventure games for smartphones. In the game, players assemble and command a custom army of Monsters to take on challenging Missions and defeat powerful Bosses. When assembling their armies, players must Summon Monsters, raise them into more powerful creatures, and find the strongest Monster combinations to dominate their enemies. Player-versus-player battles and powerful Raid challenges are both featured in the game, allowing players to choose how they interact with fellow Summoners. The game features more than 5,000 Monsters featuring original artwork created specifically for Dark Summoner by many internationally renowned artists. Details are subject to change in the final release of the update.

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Ateam Inc. is a publicly traded technology company in Japan operating across a variety of industry sectors. In addition to developing games for every major mobile platform, the organization also offers both commercial and personal web service and management solutions. Ateam currently has several smash-hit titles. “Dark Summoner” reached the number 1 top grossing rank on the North American Google Play store, and fantasy RPG “War of Legions” brought real-time global Guild Battles to the card battle game genre for the first time ever. (C) Ateam Inc. 2015. All Rights Reserved. Google, Google Play, and Android are registered trademarks of Google Inc. in the U.S. and/or other countries. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

EasyClaim Makes Filing Insurance Claim Reports Simple and Fast

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Santa Clara, California – In the aftermath of an accident or incident, the last thing that people want to do is spend several hours taking an inventory of assets that are deemed to be non-salvageable. But that’s precisely what happens when their insurance company tells them to file a Total Loss report. However, now thanks to developer Ryan Peacock, people no longer have to “add insult to injury” – because they can simply and quickly prepare a Total Loss report on their iPhone or iPad, with the game-changing new app EasyClaim Total Loss Software.

EasyClaim Total Loss Software guides users through a streamlined 5-step process:

* Step 1: Users log into the app directly or through Facebook.

* Step 2: Next, users create a new Total Loss report, and enter basic claim information (e.g. insurance company name, date of loss, notes, etc.). Users can also edit old reports.

* Step 3: From there, users invite additional parties as necessary, such as contractors. Invitations are sent via an automated email.

* Step 4: Then, users proceed to list and add a brief description of the items included in their claim. They can also add photos, either by uploading them from their library, or snapping them with their device’s camera. If adding photos isn’t an option, users can access the app’s innovative “eBay Auto Search” feature to quickly find items that are identical or closely resemble their non-salvageable items. The app automatically stamps the date, time and location, as well as the estimated value from the eBay ad or auction (users can manually override this and enter a different value if they wish).

* Step 5: Once their report is complete, users tap the checkmark icon and choose their desired file format (Excel or .PDF). They can then either email their report straight to their insurance company or contractor, or upload it to Google Drive or DropBox. Furthermore, at any time users can see who has access to a specific report, as well as change permissions (view, edit and admin).

“Personal property is priceless and should be treated with care. We created EasyClaim Total Loss Software to eliminate the stress of manually documenting personal property after an accident or incident,” commented Ryan Peacock. “In just a few clicks, people can get back to their normal life as quickly and simply as possible. And while our app is very user-focused, it’s also a major benefit for insurance adjusters, who get the clear, accurate and complete information they need to get the claims process started right away – which, of course, is also great news for policy holders.”

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 8.0 or later
* 6.5 MB

Pricing and Availability:
Available at no-cost for a limited time to celebrate the app’s launch, EasyClaim Total Loss Software 1.1 is available worldwide exclusively through the App Store in the Productivity category.

EasyClaim Total Loss Software 1.1
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Ryan Peacock has worked in the property claims industry for over ten years. His goal is to refine and simply the property claims process with easy to use software geared for the insureds and carriers. Ryan is also building an automated post loss photograph app which will change the future of claims and how reserve prices our set. All Material and Software (C) Copyright 2015 Ryan Peacock. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

Euro Truck Drive Puts Users Behind the Wheel of a European Truck

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Cluj Napoca, Romania – After months of development, Ovilex Soft announced today that it has released its highly anticipated new 3D driving simulator app Euro Truck Driver – and the wait was well worth it, because the extreme detail, ultra-realism and overall creative and challenging gameplay experience is nothing short of astonishing.

Available at no-cost, Euro Truck Driver is a worthy addition to a growing line of Ovilex Soft’s previous 3D driving simulation apps, which include Bus Simulator 2015, Farmer Sim 2015, Train Driver 15, and several more available from both the App Store and Google Play.

The app features 27 distinct trucks with detailed interiors from across 7 European truck brands (both 4×2 and 6×4 axles). Once they select their rig, users climb behind the wheel and head out on the open road as they use the GPS map to trek through 20 cities in 11 countries, including Berlin, Rome, Paris, Madrid, Vienna and more.

If they wish, users can drive for fun as they steer, accelerate, brake and turn along various highways, country roads and mountain passes. As expected from the perfectionists at Ovilex Soft, the driving physics are remarkably lifelike, and the degree of precision and sensitivity will impress real-life truckers who know that life inside a truck cab is far different than in any other vehicle.

At the same time, users don’t have to worry about spending days learning how to avoid ending up in a ditch or careening into the side of a mountain, as the controls (tile, buttons or touch steering wheel) are easy to learn and operate. Or, users can launch the app’s career mode, and try to make money that they can spend on new trucks and upgrades. Users can also challenge their friends or join a convoy via multiplayer mode, or download the executable file and host their own multiplayer server.

Other Euro Truck Driver special features include:
* Realistic whether conditions, day/night cycles
* Multiple truck customization options, including: lights, frame covers, antennas, beacon lights, bull bars, roll bars, paint, wheels and more
* Lifelike engine sound effects
* An AI-based traffic system
* An integrated music player
* 6 different camera views
* Visual damage on trucks – from small dings to major dents

Plus, users can take photos of their Euro Truck Driver experience and upload them to the app’s website at www.etdgame.com, as well as request new trucks and features via Ovilex Soft’s Facebook page.

“We have been developing Euro Truck Driver for quite a while, because our worldwide users expect us to a deliver flawless driving simulator experience,” commented Marusac Alexandru of Ovilex Soft. “We’re thrilled to finally release the app, and are very inspired by the early reviews that have been completely positive. Users love the realism, the detail, the challenge, and of course, the fun!”

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 8.0 or later
* 141 MB

Pricing and Availability:
Euro Truck Driver 1.0.2 is Free and available worldwide through the App Store in the Games category. There is also an Android version available on Google Play.

Euro Truck Driver 1.0.2
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Ovilex Soft is a new games company that focuses on making the best simulators on Google Play and the App Store. With a variety of planned future projects and continuous attention to quality control, the company will became an important developer within the simulator/racing game market. All Material and Software (C) Copyright 2015 Ovilex Soft. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

Invasion: Modern Empire Officially Announces Crucial App Update

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Chengdu, China – Today, mobile game development company Tap4Fun announced a major update of Invasion: Modern Empire, elected best Facebook’s mobile game of 2015. Previously and popularly known as Invasion: Online War Game, Invasion: Modern Empire has added a plethora of new updates to change the way you fight and march to victory! A New Guild mega-mine, troop production speed-ups, and Facebook avatars are just a few of the many new and improved updates to the incredibly popular and thrilling war game.

“Invasion: Modern Empire has been universally known for its stunning 3D graphics and exhilarating, real-time MMO battles, and we’re now prepared to officially share our advanced and updated game with the world,” said Name, Title. “With hundreds of war challengers playing Invasion all over the world on both iPhone and iPad, we decided that in order to continue to fight to become the hero of this fallen world and march to victory, a major update was in store.”

Key Features:
* Free to play
* Train a vast army and battle for territory across a stunning 3D world map
* Invade enemy territory and win wars to expand your empire
* Acquire resources by defeating enemies and claiming their empire as your own
* Use advanced war strategy to collect intel and seize the upper hand
* Join an alliance and conquer crucial “monuments” in online games

What’s new:
* Launched the Zone vs Zone cross server battle gameplay, which you can defeat base from other zones, and earn plentiful gifts
* New Guild mega-mine: join a guild can help you build mega-mine and collect more resources
* Added troop production speed-ups
* Added Facebook avatars as your commander’s avatars
* Brand new scenery and more officers to help you boost your power

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 6.0 or later
* 98.0 MB

Pricing and Availability:
Invasion: Modern Empire 1.27.2 is Free and available worldwide through the App Store in the Games category. There is also an Android version available on Google Play.

Invasion: Modern Empire 1.27.2
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Tap4Fun is an iPhone and iPad game developer. Originally founded in 2008 and named NibiruTech, the name Tap4Fun was coined with a pivot to entirely develop mobile strategy games in 2011. While NibiruTech was met with success, creating popular apps like TwitBird and MobileRSS, Tap4Fun ushered in a new era which brought millions of players from around the world connected in competitive but accessible mobile strategy games. All Material and Software (C) Copyright 2015 Tap4Fun. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

Creepy – The Action Arcade Platformer with that little twist

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Berlin, Germany – Indie developer, David Zobrist today is proud to announce Creepy a fun-to-play retro game title for iOS and Android devices. Creepy is a 2D Platformer Game which replaces jumping with blocking. By switching out one of the core mechanics the game opens up a clever new twist for the genre and plays perfectly with it over the totally 12 levels of the game.

The graphics are hold in black and white and break the monochrome here and there to highlight important game elements in red or green. On top of that the sounds and music create that creepy atmosphere, which you would expect from a game calling itself so. The gameplay and controls feel really smooth and let you dive into gameplay within seconds so no reason to be skeptic there, the buttons are big enough for the thickest thumbs and respond quickly.

Overall is Creepy a perfect retro arcade shooter mixed with some interesting new twists and well executed. So what are you waiting for? Pick it up, give it a whirl and let us know what you think.

App Description:
Our scientists found a race of strange, undead life forms. Little did we know that our experiments would upset the creatures, making them nigh uncontrollable. Desperate circumstances forced our hand to modify one of them to fight his brethren, we called it “Creepy.”

* Retro Platform Gameplay without jumping
* Shoot and Shield Core Mechanic
* 12 Challenging Levels to beat

Can you finish the game?

Device Requirements:
* iPhone, iPad, and iPod touch
* Optimized for iPhone 5, iPhone 6/6 Plus
* Requires iOS 5.0 or later
* 20.8 MB

Pricing and Availability:
Creepy 1.0 is Free and available worldwide through the App Store in the Games category. There is also an Android version available on Google Play and Amazon.

Creepy 1.0
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David Zobrist is an Independent game designer located in Berlin. He created a strong and diverse app portfolio over the last 3 years. All Material and Software (C) Copyright 2015 David Zobrist. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

FlexiHub – sharing USB and Serial ports is now available for Mac OS X

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Frankfurt, Germany – Eltima Software, with its team of leaders in USB and Serial port sharing, has just released new version of its revolutionary FlexiHub program for Mac OS X. Featuring a simple and comrehensive Mac style interface, FlexiHub is a software program for sharing of USB and Serial (COM) ports over network. It doesn’t matter where shared ports with devices are, they can be across the road, in the same room, or across the globe – they are easily shared and are accessible from any spot of the globe. FlexiHub allows efficient management of remote devices, connection and disconnection are held without user’s physical presence at the USB or Serial port.

FlexiHub technology includes:

Unique way of USB and COM ports sharing:
All shared connections are transmitted through secured SSL protocol and can go through FlexiHub’s own redirection server to ensure the most efficient connecion. There are actually three types of connection to choose from: LAN, UDP, and the redirection server.

Top Level of Privacy:
To start working with FlexiHub, a user has to register their account, which helps protecting shared connections and keep them within one account accessible only to specific people. FlexiHub uses 256-bit SSL encryption. Such secure connection cannot be intercepted and no one can get to its data. FlexiHub says NO to data loss.

FlexiHub supports most popular OS – Mac, Windows, Linux:
FlexiHub is all you need even if you are working on a Mac and need to debug colleague’s software that is connected to their Linux or Windows machine. Connect to printers and scanners shared from your Linux-oriented office from your Mac and manage them as if they were connected to it directly.

Traffic Compression:
One of the common problems of software sharing of USB or COM ports is heavy traffic that overloads network and may destabilize it. FlexiHub got it covered by its unique technology of traffic compression. It helps unload network when certain devices send uncompressed data. Depending on user’s needs, there is a choice between better speed or better compression rate.

Versatile Subscription Plans:
FlexiHub offers four subscription options – one of them is free, others are paid. Free subscription allows sharing one port and using software on two nodes (computers) with a limitation of 20 minutes per session.

Paid subscriptions allow sharing multiple devices among multiple nodes (computers) for unlimited periods of time. Users can use FlexiHub’s own redirection server and automatic reconnection in case connection with a shared device is interrupted. Subscribing for one year of FlexiHub saves you 18% compared to subscribing for a shorter period of time.

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Eltima Software is a global software Development Company, specializing primarily in serial communication, mobile and flash software for Mac OS and Windows. Eltima Software delivers top-notch solutions having a friendly team of 40 professionals. Copyright (C) 2015 Eltima Software. All Rights Reserved. Apple, the Apple logo and Macintosh are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Guess What was just released for Apple TV?

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Melbourne, Australia – Yianni Software’s latest Apple TV game puts you in the spotlight of the TV, by placing you in front of your audience. You need to Guess What (or who) is shown on the tv screen with the clues given by other players. Have you got enough knowledge and experience to Guess What it is? This new fun party game is played in two different game modes; Classic and Timed.

In Classic mode, it’s you that asks the questions to narrow down the answer within 20 questions. It’s the more traditional guessing game, where you as the guesser try to narrow down the scope by asking questions that are answered with either a simple yes or no. Timed mode shows an answer to the rest of the audience for up to 15 seconds, and have to act out or give clues to the Guesser for the answer. The Guesser has 60 seconds to see how many answers they can get right.

“On the way back from Sydney, we were playing a game of 20 questions keeping the kids entertained, explains Alexander Yianni, the director of Yianni Software. “After having just released Laddersnake on for Apple TV, it occurred to me that a similar app on the tvOS platform would be an entertaining project. The basic version of the game comes packaged with 10 categories for free with categories like Celebrities, Super heroes, Sports stars and more. The more you play the game, the more you unlock.”

Device Requirements:
* Apple TV 4th generation
* Requires tv OS 9.0 or later
* 6.5 MB

Pricing and availability:
GuessWhat is available for free on the Apple TV App Store in time for Christmas; a great time for you to try guessing who it is with your friends and family, particularly during merry times. Additional category packs will be available for $1.99 (USD) for packs of 4, or you can buy the multi pack for $3.99 which will include all the categories. Up-coming updates to the app after the apple Christmas embargo include Game Center support with leaderboards and a much anticipated extra category packs for In-App purchase. Category packs include the movies and creative packs, the former containing categories Star Wars and Kids film characters.

Yianni Software
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Located in Melbourne, Australia, yianni-software was founded in 2009 by Alexander Yianni. yianni-software specializes in developing both applications and games for the iPhone, iPad, Apple Watch and Apple TV. All Material and Software (C) 2009-2015 yianni-software / All Rights Reserved. Apple, the Apple logo, iPod, the iPod logo, are registered trademarks of Apple Computer in the U.S. and/or other countries.

New Appiness iOS app marketing guide could not come at a better time

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San Francisco, California – Several different ad and promotion networks publish their cost-per-install (CPI) numbers and have reported an upward trend in recent months. Chartboost, for example, showed an increase from $1.99 per install in March 2015 to $2.21 in June 2015. Fiksu reported a $1.79 CPI in November 2015. These numbers represent a huge problem for iOS developers.

To help address this problem, Bright Newt has released Appiness, an iOS app marketing guide. Appiness could not come at a better time. In June 2013 Distimo reported that an app needs 23,000 downloads per day to rise to the Top 50 Free Overall. This means that app developers face a $35,000 /day spend if they want to achieve any real visibility.

“Most iOS developers simply can’t afford the development and ongoing optimization costs required to build a freemium app,” said Kyle Hartman, Chief Newt at Bright Newt. “And once they do finish an app, they can’t afford to advertise and can’t get their revenue-per-install high enough to make back their money. It’s a Catch-22.”

The Bright Newt team wanted to give iOS developers a hand by providing a how-to marketing guide for turning duds into profitable apps. Plenty of free information on app marketing already exists, but Appiness provides step-by-step instructions for inexpensive tactics, as well as “true tales of appiness” from successful developers.

The Appiness guide comes in three different packages at three price points – Basic Appiness for $38, Extra Appiness for $69, and Total Appiness for $118. Each package comes with an assortment of other tools and resources, such as submission and launch day checklists, comprehensive spreadsheets of app review sites and app-related services, various templates, and interviews with thought leaders in the mobile industry.

The bottom line is this: Scrappy marketing is what separates the winners from the losers in the app business. If iOS developers make a unique, beautiful, and entertaining (or helpful) app, and then execute a smart, inexpensive marketing plan, then their apps will gain visibility, get more downloads, and make more money. Appiness is the winners’ new, not-so-secret weapon.

Bright Newt
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Bright Newt is a creative company, headquartered in San Francisco Bay Area, California. Bright Newt represents a confederacy of creative professionals with different, if complimentary, skill sets and a similar way of thinking about branding, business, and relationships. Bright Newt’s focus had grown from creative copywriting, marketing strategy, branding, SEO, and social media consulting to include mobile app development. All Material and Software (C) Copyright 2015 Bright Newt. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

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