Zoetermeer, Netherlands – VeprIT today is pleased to announce Photo Sense 1.11.0, a major update of its flagship product. Photo Sense is a powerful, but very easy to use non-destructive batch photo enhancement solution for Mac. It makes photographs more attractive quickly and easily, without spending a lot of time and money on learning, purchasing, and using professional photo editing software. Photo Sense enhances photos automatically, and allows users to customize results to their liking. It ensures that the users get great results very quickly by supporting batch processing and image settings synchronization. In addition, it offers various creative effects.

Photo Sense has a lite version Photo Sense Lite, and an iPhone/iPad/iPod touch version with a native iPad interface. Photo Sense Lite and the mobile version implement the same automatic photo enhancement algorithm as the full Mac version. They also provide similar semi-automatic processing tools. However, they only work with a single image at a time, and do not allow manual adjustments. In addition, for performance reasons, the mobile version has a limited set of creative effects.

In more detail, Photo Sense (the full Mac version) provides:
* Professional image enhancement techniques automatically applied to multiple photographs
* Results customization at two levels: semi-automatic and manual
* Batch processing (working with multiple images at a time) in automatic and semi-automatic modes
* Image settings synchronization between photographs (including manual adjustments) to speed-up the workflow
* A number of creative effects (applied in a batch mode)
* Non-destructive operation
* Crop and straighten tool (its settings can be synchronized between images, providing batch operation)
* Batch image rotation
* Batch image down-sampling
* Batch image format conversion
* Convenient ways to compare photos before and after processing, including a side-by-side comparison

The unique automatic photo enhancement algorithm implemented in Photo Sense embraces everything its developers learned during over 6 years of professional photography experience. The only shortcoming the application has compared to manual processing is the lack of human vision, which sometimes can lead to a suboptimal choice of automatic image processing parameters. With the tools provided by Photo Sense (two customization levels, batch processing, image settings synchronization etc.) the user can perfect the automatic results easily and quickly.

New in Photo Sense 1.11.0:
* Integrated batch image metadata (IPTC/EXIF) editor
* Integration with the flexible batch image resizer Resize Sense and the flexible batch watermarking utility Watermark Sense
* TIFF files can now be saved without LZW compression
* Behavior and user interface improvements
* Minor bug fixes

Testimonials:

“Photo Sense is a nifty, automated photo editing app for OS X that can bring forgotten photos back to life. It’s great for those that don’t want a high-end app’s expense or steep learning curve.” – Mel Martin, The Unofficial Apple Weblog (TUAW).

“Photo Sense is so easy to use that anyone can get the gist and make vast improvements to their pictures in just a couple of minutes.” – Jimmy Hayes, issue #95 of the iCreate magazine.

“While Photo Sense isn’t cheap, it is competitive with other image editors that are more complicated and don’t always give such good results.” – Mel Martin, The Unofficial Apple Weblog (TUAW).

“A great app for batch processing, simplistically built and very easy to use.” – Jimmy Hayes, issue #95 of the iCreate magazine.

“Contrary to what one might imagine, there are not so many applications dedicated to automatic image correction, and Photo Sense is almost an exception – a quality one.” – Mathieu Lavant, issue #68 of the Vous et Votre Mac magazine (translated from French).

“Photo Sense is one of the most simplistic apps you’re ever likely to encounter on the Mac.” – Jimmy Hayes, issue #95 of the iCreate magazine.

“Photo Sense is an excellent program that I recommend to all those who feel no particular interest in photo correction, but want to significantly improve the quality of their images without spending hours.” – Mathieu Lavant, issue #68 of the Vous et Votre Mac magazine (translated from French).

“Overwhelmed With Complicated Photo Software? Try Photo Sense!” – Sue Megrund, AppAdvice.com.

“Intuitive user interface, beautiful design and interesting photo enhancement algorithm combined with the batch processing function make Photo Sense a useful application for any Mac user who would like to perform a quality photo correction without much effort.” – ANJUL, appstudio.org (translated from Russian).

“If you are not interested in learning how to make changes and adjustments to your photos on your own, Photo Sense lives up to its name and makes a great solution.” – Sue Megrund, App Advice.

“We are quite successful in using your software for product photography. The workflow is remarkably intuitive and produces good results even with operators who don’t have a photography background.” – Dr. Roderich Bott, Dr. Bott KG.

“Very cool app. Makes your photos look like you knew how to use a camera.” – mac-ho, Photo Sense user (from a Mac App Store review).

“Some day while doing post-processing in Photoshop, I realized that I was applying the same generic algorithm to many photos. Naturally, being very lazy, I decided to try automating it. This is how the Photo Sense automatic photo enhancement engine was born. It took a long time and much effort before it became usable, and is still being optimized, but it proved to be very rewarding. Although originally Photo Sense was intended for novice photo enthusiasts missing Photoshop skills, I am now using it more and more often myself for personal photos, because it saves so much time… And I am very picky about the photo quality!” – Dr. Demid Borodin, VeprIT founder and Photo Sense developer.

System Requirements:
Photo Sense 1.11.0 requires a 64-bit Intel-based Apple computer with Mac OS 10.7 (Lion) or later. Earlier Photo Sense versions also work on Mac OS 10.6 (Snow Leopard) and 10.5 (Leopard). Photo Sense for iOS devices requires iOS 4.2 or later. iPhone 4 or later is highly recommended for performance reasons.

Availability and Pricing:
A demo version, which adds a watermark to the saved images, is freely available for download at the Photo Sense webpage. Photo Sense is also available on the Mac App Store. The current full version price is $33.99 (USD). Photo Sense Lite is currently free, and only available on the Mac App Store. Photo Sense for iOS devices is available on the iTunes Store, the current price is $1.99.

VeprIT
Photo Sense 1.11.0
User Guide
YouTube Video (Overview)
Screenshot
Press Kit (ZIP)

VeprIT develops image processing software for Mac and iOS devices (iPhone/iPad/iPod touch) since early 2011. It aims at producing powerful and flexible products, while hiding all the complexity behind a very simple and intuitive user interface. VeprIT also offers custom software development and consulting services focusing on Mac OS, iOS, and embedded systems. Copyright (C) 2011-2013 VeprIT. All Rights Reserved. Apple, the Apple logo, iPhone, iPod, iPad and Macintosh are registered trademarks of Apple Inc. in the U.S. and/or other countries.