Melbourne, Australia – Concept Penguin, a company founded by two teenage entrepreneurs, has recently announced the launch of DearBully 1.0, an anti-bullying application for the iOS platform. The application allows users to record and share a precise but positive 30 second video message that will be received by other users who are currently experiencing bullying.

Nick Powell and Flynn Trinquet, the co-founders of the company, describe their app as a tool that will empower bullying victims by encouraging the community to lend its support. According to Nick, “the idea was to design an application that can serve as a common platform for friends, families and supporters to unite in order to help solve this global issue.”

Sharing the reasons that sparked the idea, Flynn Trinquet explained, “Over the last few years, bullying has lead numerous victims, especially teenagers, to suicide. These are incidents that could have been avoided through timely support and communication. The problem is that bullying destroys victim confidence and self-esteem to such an extent that they seldom ask for help. That is why we want the supporters to take the initiative. Through DearBully, we want to establish a community where anyone who uploads a video can make going to school safer and more enjoyable for all students.”

Nick further highlighted that the target user demographic of the application goes beyond teens experiencing bullying at school. The application can be used by people who have themselves been a victim of bullying or are currently experiencing bullying, and also by those who simply want to help eradicate the problem through their support. Both Nick and Flynn want people who care for the cause to let victims know that others have triumphed over their bullies and that they are not alone.

Both the founders, however, specifically encourage former bullying victims to come forward and share their stories with the users. “We want the victims to know that others have triumphed over their bullies and so can they,” adds Nick.

Keeping up with the company’s vision of overcoming all kinds of prejudices, the application is made available for iOS device users throughout the world. The founders are actively working to broaden and magnify the impact of their application and in the near future, the company plans on recruiting support from high-profile celebrities and community leaders.

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 5.0 or later
* 1.3 MB

Pricing and Availability:
DearBully 1.0 is a not-for-profit application and can be downloaded from Apple’s App Store. For more information on DearBully and other similar world-changing projects, visit Concept Penguin online.

DearBully 1.0
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Concept Penguin is a tech startup founded by two young entrepreneurs Nick Powell and Flynn Trinquet. Aged 17 and 16 respectively, Nick and Flynn founded the company with a mission to unite thoughtful considerate minds and create a positive impact on world through collaborative efforts. Named after a species known for its ability to overcome harsh conditions by caring for each other, Concept Penguin has recently launched its flagship product that is critically hailed as a highly effective anti-bullying tool. All Material and Software (C) Copyright 2013 Concept Penguin. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.