Melbourne, Australia – Ever had a business idea and thought that could be a success, but not known where to start. This was exactly the feeling for Ag Lacey before she embarked on developing a large scale social App, DoubleBud. She had an idea for an App but this was coupled with zero technical knowledge, no funding to speak of and being a busy mum to young kids.

Ag says “I felt I just couldn’t let the idea go and be left wondering what if….”

The road was longer than expected and didn’t come without its setbacks. Expectation at the beginning had to be adjusted and a minimum viable product had to be established after reaching dead ends and costs rising. “Thankfully my husband helped out and with a technically talented developer I was able to see my idea start to take shape. I never thought there could be so much involved with building an app, that’s probably a good thing, otherwise I may have not gone down that road”

With so many Apps out in the market, it is getting increasingly difficult to find any gaps, but the DoubleBud App appears to have found a gap in the “now and then” photo market. Human nature determines we are naturally drawn to before and after photos, regardless of topic, whether it be house renovations, weight loss success’s, recreated childhood photos or superstars with or without their makeup, they are always fascinating. DoubleBud is an App that caters to exactly all those kinds of before and after photos and it encourages users to be motivated by the content they view and also to put up their own before and after photo strips.

‘The aim of DoubleBud is to motivate and inspire people by showing what can be achieved, no better way to accomplish this then through a series of photos’. DoubleBud is set out in various categories such as fit,fast and strong, foodies, outdoor style, indoor style, wheelies etc. Users need a minimum of two photos to form a ‘before and after’ story but can have as many as they need to highlight the change. The opportunity for business’s such as interior designers, builders, hairdressers, personal trainers, gyms, restaurants, car restorers is limitless, customers gravitate towards before and after photos to gain assurance as to what that business can do for them.

For anyone who has tried to step up their own business in a completely unrelated field to what they know, will know the enormous weight of expectation that was on Ag Lacey the developer of the new social App recently released into the AppleStore, DoubleBud. ‘The work doesn’t stop when the App is released, we are already working on the next update to include video capabilities’.

Device Requirements:
* iPhone, iPad, and iPod touch
* Optimized for iPhone 5, iPhone 6/6 Plus
* Requires iOS 7.1 or later
* 37.1 MB

Pricing and Availability:
DoubleBud 1.0.2 is Free and available worldwide exclusively through the App Store in the Lifestyle category.

DoubleBud 1.0.2
Download from iTunes
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DoubleBud is a Melbourne, Australia based company, that has recently released a social App: DoubleBud into the Apple Store. DoubleBud is a startup focused on ensuring the continual development and expansion of this new App. The Company was started by Ag and Scott Lacey in April 2014. The aim is for the DoubleBud App to be a positive, social, motivating and inspiring place for users to share before and after stories. All Material and Software (C) Copyright 2015 DoubleBud. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

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